Most of the young rural consumers are likely to transfer from a feature phone to smartphone
with growing internet & social media adoption and usage, greater digital engagement is seen between brands and their ‘connected consumers’.
Mobile phones will drive the most significant & disruptive developments in the payments sector over the next 5 years.
villagewiKY presents some *useful* information (5% to 80%) of 67,000 villagewiKY villages. Please contribute, *add* & rectify information of YOUR village on ruralrelations.com
Increased base of users and higher usage of social networking platforms, especially Facebook & whatsApp is leading to higher insights based understanding of human behavior.
By end of 2018 every adult Indian will be ‘connected’, using a smart phone.