Rural Relations Featured Image

Rural Insight by Mr. Pradeep Lokhande

rural entrepreneurs

  • Identified 3600 entrepreneurs for Reliance Money in 1800 Talukas across 9 states.
  • We selected 2 young entrepreneurs in each Taluka.
  • Helped Reliance Money choose their franchisees, based on the data & video recordings
Microsoft rural associates

  • To identify associates in 100 Blocks/Talukas of Maharashtra
  • Help them to promote the activity
  • The activity was done in collaboration with ISAP
Picture1 Empowering rural youth

  • Selected youth from villages to make them entrepreneurs
  • Helped Asian Paints create job opportunities for selected youth
Picture2 Network extension

  • Identified 10,570 Gramin bandhus in 7 states
  • Created distribution extension through Gramin Bandhu
  • Benefited both rural consumers and rural youth
Picture2 Driver to entrepreneur

  • Tata Sumo test drive campaign for vehicle drivers in seven states
  • Campaign in Rajasthan, Uttar Pradesh, Madhya Pradesh, Chhattisgarh, Gujarat, Maharashtra and Karnataka
  • Campaign helped build confidence among the drivers and motivated them to own a Tata vehicle and become entrepreneur